Sale Sharks and Bentley Manchester have signed a new partnership agreement which will see the luxury car brand sponsor the club’s premium hospitality suite.
‘Club 1861 presented by Bentley Manchester’ is the highest level of matchday hospitality available at the Salford Community Stadium.
As part of the deal, the luxury suite will be decorated with images of Bentley cars, and Bentley Manchester will also showcase their latest models outside the club’s West Stand at three home games this season.
Bentley Manchester will also sponsor the player of the match award, presented in the suite after each home game.
Sharks Commercial Director Luisa D’Aprano said: “Bentley Manchester is an iconic brand and we’re really excited to build on our existing relationship to grow and develop both this partnership and our premium hospitality offering in Club 1861.
“We want to partner with brands who share our values and our ambition, to help us build an elite club on and off the pitch and Bentley Manchester align perfectly with that vision.”
Bentley Manchester Managing Director Jon Crossley said: “We are pleased to share the news of our continued partnership with Sale Sharks.
“Bentley Manchester and Sale Sharks are united in their dedication to excellence, precision and performance, both on the road and on the rugby field.
“Our relationship offers an exciting opportunity to develop our affinity and we now look forward to celebrating the success of both teams in the coming months.”
